Rümi Home Protection Plan

Rümi will just wait. For as long as it takes. Until you need their Home Protection Plan.


Rümi Home Services launched Home Protection Plans in 2024. Think of them as  home warranties for all of your appliances and home systems. Sounds boring, but theyr’e actually pretty essential. Which was a perfect way to extend our Rümi Brand Campaign for this product launch.

These spots were shot in the same production timeline as our brand campaign. Eight weeks from brief to flighting. We worked in lockstep with client and production partners to bring the campaign to life. We used a giant digital screen to build half practical, half digital sets. 

TOUCHPOINTS:

Broadcast

Digital Video

Online Display